AI Search Optimization (GEO & AEO)
AI Citation & Brand Mention Building
Earning genuine mentions of your brand in the articles, reviews, lists and communities that AI assistants frequently cite, so your business is part of the sources they draw from.
Overview
Why it matters
for your business.
AI assistants rarely rely on your website alone. When recommending providers or products, they lean on review platforms, comparison articles, industry publications, forums and news coverage. If your brand is absent from those sources, it is often absent from the answer. We find the sources AI tools cite for your category and work to earn a legitimate place in them.
Tactics include digital PR with original data or expert commentary, outreach to editors of relevant roundups, review generation on trusted platforms, and helpful participation in communities such as Reddit and Quora where appropriate. We do not post fake reviews or disguised promotion. Every mention is logged, and we re-test prompts to see whether new sources appear in answers.
What's included
- Map of sources AI tools cite in your category
- Outreach list of publications and list owners
- Digital PR pitches and expert commentary
- Review platform strategy and request process
- Community participation guidelines for your team
- Monthly mention log and prompt re-testing
Outcomes
What changes
for your business.
Ideal for
- Challenger brands missing from comparison lists
- SaaS and consumer tech companies
- Professional firms building thought leadership
Presence in cited sources
Your brand starts appearing on the third-party pages AI assistants already trust for your category.
Credible reputation signals
Genuine reviews and editorial mentions support both AI visibility and buyer confidence.
Traceable impact
You can connect specific new mentions to changes in how assistants answer category questions.
How we deliver
A clear, accountable
process.
Every engagement follows the same disciplined approach, adapted to the size and urgency of your project.
- 01
Audit
We review your current presence, data, competitors and audience to find the biggest opportunities.
- 02
Strategy
You get a focused plan with channels, messaging, priorities and the measures that matter.
- 03
Execute
Our team creates, launches and manages the work, with your approval at the right checkpoints.
- 04
Measure & refine
Transparent reporting shows what's working, and we shift effort and budget accordingly.
Ways to work with us
- Monthly managed servicesRecurring application, IT, marketing or infrastructure support.
- Fixed-price projectsDefined scope, milestones and deliverables.
- Consulting retainersOngoing technical and business advisory.
- Time & materialFlexible delivery based on actual effort and resources.
FAQ
Common
questions.
Something else on your mind? Ask us directly.
How is this different from link building?
Link building values a hyperlink for SEO. Here, an unlinked mention in the right source can matter just as much, because AI tools read and cite the text. We also focus on platforms like review sites and forums that traditional link building often ignores.
How long before mentions show up in AI answers?
It varies. Assistants with live web retrieval, like Perplexity, may reflect new sources within weeks. Others depend on index refreshes or model updates. We typically review progress quarterly, as single mentions rarely change answers immediately.
Let's talk about AI Citation & Brand Mention Building.
Tell us what you need and get a clear plan and proposal, free and with no obligation.