E-Commerce & Digital Commerce Solutions

Customer Retention Automation

Automated post-purchase and lifecycle journeys that turn first-time buyers into repeat customers through timely replenishment reminders, reviews, win-back offers and personalised recommendations.

Overview

Why it matters
for your business.

Winning a new customer usually costs more than keeping one, yet many stores do nothing after the order ships. Customers forget the brand, run out of product and buy elsewhere. We build automated lifecycle journeys across email, WhatsApp and SMS that keep your brand relevant without daily manual campaigns.

We segment customers by purchase history, frequency and value, then design journeys for each stage: welcome, post-purchase care, review requests, replenishment reminders, cross-sell and win-back. Messages are triggered by real behaviour, not a fixed calendar. Cohort and repeat-rate reports show whether journeys are working, and we refine content and timing based on results.

What's included

  • Customer segmentation by recency, frequency and value
  • Lifecycle journey map from welcome to win-back
  • Post-purchase, review and replenishment flows
  • Personalised cross-sell and recommendation messages
  • WhatsApp, email and SMS template library
  • Cohort and repeat purchase reporting
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Outcomes

What changes
for your business.

Ideal for

  • D2C brands with consumable products
  • Stores relying heavily on paid acquisition
  • Ecommerce teams without a CRM specialist

Higher repeat purchase

Timely reminders and relevant recommendations encourage customers to buy again before switching brands.

More product reviews

Automated review requests after delivery build social proof on product pages.

Less manual campaigning

Always-on journeys run in the background, freeing your team for planned campaigns and creative work.

How we deliver

A clear, accountable
process.

Every engagement follows the same disciplined approach, adapted to the size and urgency of your project.

  1. 01

    Plan

    We map your catalogue, customers, workflows and integrations, and agree the platform and scope.

  2. 02

    Configure & build

    Your store or system is set up and customised around how your business actually works.

  3. 03

    Integrate & migrate

    Payments, logistics, accounting and existing data are connected and moved over carefully.

  4. 04

    Launch & optimise

    We go live with training and support, then improve conversions and processes using real data.

Ways to work with us

  • Fixed-price projectsDefined scope, milestones and deliverables.
  • Implementation & integrationOne-time technology deployment and integration.
  • Annual maintenance contractsScheduled maintenance and support agreements.
  • Monthly managed servicesRecurring application, IT, marketing or infrastructure support.

FAQ

Common
questions.

Something else on your mind? Ask us directly.

How long before we see results from retention journeys?

Post-purchase and review flows start working as soon as orders come in. Replenishment and win-back journeys need a full purchase cycle, so their effect typically shows over a few months. We set up cohort reports at launch so you can track progress against your starting repeat rate.

We already send newsletters. Why do we need automation?

Newsletters reach everyone at the same time with the same message. Automated journeys respond to each customer's behaviour, such as their first purchase, expected reorder date or months since last order. Both have a role, and we plan them together so customers are not over-messaged.

Let's talk about Customer Retention Automation.

Tell us what you need and get a clear plan and proposal, free and with no obligation.

Start a project